Nortel consolidates global PR with Weber Shandwick

GLOBAL - Nortel has consolidated its global public relations account with Weber Shandwick following a competitive pitch.

Weber Shandwick has been tasked with strengthening the Nortel brand and developing initiatives that highlight the company in the marketplace across 12 key regions in Asia-Pacific, including Greater China and Southeast Asia.

Nortel recently selected IPG stablemate McCann Erickson to handle its creative duties.