Ng takes GM role at Initiative Singapore

SINGAPORE - Initiative Singapore has plugged the gap left by outgoing MD Julie Tilley with the appointment of Juliet Ng from MEC.

Ng, who was group account director at MEC, joins as general manager. Her appointment allows caretaker boss Steve Blakeman to focus on his role as channel strategy director, Initiative Asia Pacific. Blakeman retains some management responsibility and Ng will report to him.

The search had been on for a replacement for Tilley since she returned to Australia to run Initiative's Sydney office six months ago.

King Lai, COO of Initiative Asia Pacific, said: "Our focus is on leveraging creativity for high value ideas that bring top-line growth to our clients’ businesses. In Juliet, we’ve found an individual to lead this focus on transformational ideas with our team in Singapore.”