New SIA website up for grabs
Singapore Airlines is reviewing its brand website maintenance business, hot on the heels of rolling out the new singaporeair.com site. The airline is parting ways with US-based online consultancy Razorfish, a year after it was appointed to handle the redevelopment and systems integration of the new website. After inviting several agencies, it is believed that three players - including OgilvyOne and Blue - are vying for the business, which also includes maintenance of the SilkAir website.
