NBA star Yao Ming partners with Monster Cable to launch Yao Monster

BEIJING – Monster Cable, a consumer audio and video cable brand in the US, has launched electronics and lifestyle products brand Yao Monster with Houston Rockets basketball star Yao Ming.

Please sign in below or access limited articles a month after free, fast registration.

 If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.

Register for free

✓ Access limited free articles each month

✓ Email bulletins – top industry news and insights delivered straight to your inbox

Subscribe

✓ Unlimited access to all Campaign Asia content

✓ Real-world campaign case studies and career insights

✓ Exclusive reports, industry news, and annual features