MTV Networks broadens Japan portfolio

MTV Networks Asia Pacific has acquired the remaining stake in MTV Japan, its joint venture with private equity firm H&Q Asia Pacific. <BR><BR> The deal, which gives MTVN 100 per cent ownership of the brand, will allow the broadcaster to align it alongside its Nickelodeon and Flux brands, creating cross-platform sales opportunities for its clients. <BR><BR> According to Bill Roedy, president, MTV Networks International, the deals will position MTVN for further expansion in Japan and will create a more coherent offering across the three brands.

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