Motorola | Motoprizm | Korea

As a later-comer to the touch-phone industry, the Motoprizm brings an edge to the interactive experience - users can access main applications via an intelligent control even through the closed flip-cover.

by | 01/07/2009

Targeting people in their 20s to 30s, the commercial shows a young window cleaner controlling people in a conference room.

Credits:
Project MOTOPRIZM campaign
Client Motorola
Creative agency Diamond Ogilvy, Korea
Executive creative directors

Wain Choi, Jaehyuk Jang
Copywriter Eugene Park
Art director Changyoon Baek
Media agency Universal McCann Korea
Brand leader Keunho Kim
Account executive Juhae Hong
Production house Africa
Exposure Television, print, online

| ogilvy