Carrying the tagline, 'The magazine men live by', the publication will offer coverage on health, fitness, sex and relationships, and will also feature the latest gadgets and gizmos.
"'Workplace actualisation' has created a demand for men to get increasingly savvy and conscious about their lifestyle," said India Today Group chief executive officer Asish Bagga.
"Men are seeking differentiation from their co-workers; hence it is a fitting time to give a complete guidebook on how to live healthier and happier. Niche media is the way to go to get your target audience in these attention-dwindling times."
Priced at Rs 50 (US$1.1), the monthly's first edition is expected to hit the stands this month.
The Indian edition of Men's Health will be the magazine's 37th edition.
DNA's Jamal Shaikh, who has previous experience of working on international publications, has been named the editor of Men's Health. According to the publisher, the magazine will have an initial print run of 50,000 copies.
