Media performance league: August
<p> Estimated Overall </p><p> Billings Gain </p><p>Rank* Agency Wins (USdollars m) Losses (USdollars m) </p><p>1 Zenith Aussie Home Loans, 394 Fujitsu China 286 </p><p>(1) Optimedia Intercontinental Dao Heng </p><p> Hotels Asia, Securities HK </p><p>2 MindShare Changhong China, 300 San Miguel 237 </p><p>(2) Mattel Thailand HK, China, </p><p> Thailand, Rado China </p><p> Mentholatum China, </p><p> Maxxium HK, </p><p> Tropicana </p><p> Philippines </p><p>3 OMD Dumex Asia, PLDT 189 C care 170 </p><p>(4) Philippines, Apple Thailand </p><p> Australia, </p><p> Burlington Socks </p><p> Philippines </p><p>4 Starcom Johnnie Walker 173 McDonalds 106 </p><p>(3) MediaVest Singapore, 02 Hong Indonesia, </p><p> Kong, Genus India, Palace Films </p><p> Avaya India Australia </p><p>5 Universal San Miguel HK, 130 Matahari 73 </p><p>(6) McCann China, Yue Sai Indonesia </p><p> China, AMD India, </p><p> May Day New Zealand, </p><p> Revo New Zealand </p><p>6 Carat Dicos China, Rado 98 Cadbury 68 </p><p>(5) China, Sonicare Thailand </p><p> Japan, Matahari </p><p> Indonesia, National </p><p> Geographic </p><p> Singapore, VW Japan </p><p> project </p><p>7 MEC City of Melbourne, 47 Intercontinental 1 </p><p>(7) Sheisser Hotels Asia, </p><p> China, BenQ Thailand Malaysia </p><p> Barum Tyres </p><p>* Previous ranking in brackets </p><p>The New Business ScoreBoard is compiled monthly on behalf of Media </p><p>magazine by R3, a consultancy specializing in agency relationships, </p><p>remuneration and reviews. All billings figures are annualized and are </p><p>calculated based on R3's estimates, adjusted from AC Nielsen ADEX </p><p>figures or derived from agencies directly. Agency losses as well as wins </p><p>are recorded, if not shown. We attempt to accurately capture all new </p><p>business activity in the region-please email greg@rthree.com if you </p><p>believe we have missed or incorrectly recorded any information. </p><p></Intro> </p><p><Body> </p>
Please sign in below or access limited articles a month after free, fast registration.
If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.
Sign In
Register for free
✓ Access limited free articles each month
✓ Email bulletins – top industry news and insights delivered straight to your inbox
Subscribe
✓ Unlimited access to all Campaign Asia content
✓ Real-world campaign case studies and career insights
✓ Exclusive reports, industry news, and annual features