Media performance league - Aug-Dec '02

Rank Agency Major wins (Aug-Dec) Estimated this Billings month (USdollars '000) 1 OMD Pernod Ricard Taiwan, ING Life 162,200 (1) HK, Standard Chartered Singapore, McDonald's HK, Southern China, others 2 Universal J&J Japan, General Mills China, 144,500 (2) McCann DLF Universal India, US State Department Indonesia, L'Oreal Malaysia, others 3 Carat Ting Hsin China, Budweiser China, 123,700 (5) KFC Malaysia, Beiersdorf Thailand, CMC Taiwan, Osaio Korea, Reckitt Benkiser Thailand, KFC Malaysia, 7-11 Taiwan 4 Zenith McDonald's northern/central 77,500 (4) Optimedia China, Compaq A-P, CyberPort HK, Thai Airways domestic, Honda Motorcycles Thailand project, others 5 MindShare Pizza Hut Singapore, Bufferin 90,000 (3) Japan, Avon China, President HK, Unicharm Philippines, others 6 Media RanYer Thailand, Cisco Asia 22,100 (6) EdgeCIA Pacific, Keppel Singapore, others 7 MediaCom Glaxo SmithKline Philippines, 14,100 (7) AMA Philippines, Anderson's Rank Agency Major Overall this losses Gain month (Aug - Dec) (USdollars '000) 1 OMD KFC 146,800 (1) Malaysia, Pizza Hut Singapore, others 2 Universal Gillette Asia 119,500 (2) McCann Pacific, others Thailand, Neslac Singapore, 3 Carat DTAC Thailand, 102,700 (5) Thai Airways domestic, Honda Motorcycles Thailand project 4 Zenith Budweiser 54,500 (4) Optimedia China, ExxonMobil China, regional, others 5 MindShare Siemens Asia 52,200 (3) Pacific, Standard Chartered HK, Nestle Philippines, others 6 Media Colgate Taiwan, 17,100 (6) EdgeCIA HK 7 MediaCom Clearasil Asia 12,200 (7) Philippines, Effem Taiwan, others The New Business ScoreBoard is compiled monthly on behalf of Media & Marketing by R3 Asia Pacific. All billings figures are annualised and calculated based on R3's estimates, adjusted from AC Nielsen ADEX figures or derived from agencies directly. Agency losses as well as wins are recorded, if not shown. We track results from multinational agencies in all Asian markets, but do not include Australia/NZ for 2002. In most cases, BTL results are capitalised and reported with their ATL partners. We attempt to accurately report and estimate all new business activity in the Asia region - please email sdshaw@media.com.hk or greg@rthree.com if you believe we have missed or incorrectly recorded any information. </pre>

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