The holding company now owns media monitoring firms Media Monitors, Slice Media and China Clippings, online business research firm Brandtology, and advisory and analysis company 360m.
Media Monitors' holding company renamed Sentia Media
SYDNEY - The Media Monitors Group has been renamed Sentia Media to reflect its broader scope of operations.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Is there a place for 'fake OOH' ads in the industry?
There's been a steep rise in 'fake ads' in the past year. With new technologies like Gen AI and CGI lowering the barrier and opening the floodgates, we explore whether fake OOH ads are inherently bad, or if they could even push marketers to create better work?
Beyoncé's country pivot and lessons in fearless ...
In the disrupt-or-die era, there is no space for marketers to fear failure. If your brand is strong, creative risks pay off. Take a cue or two from Beyoncé's masterclass in risky branding.
Stagwell’s revenue climbs in Q1 as tech clients return
The holding company is eyeing international expansion and digital transformation for growth.
Creative Minds: Jasper Cajilig's doing it for the plot
Drawing creative inspiration from childhood memories of blossoming garden flowers to channeling main character energy in a bullet train music video, Jasper Cajilig of the Gigil Advertising Group truly embodies a life lived artfully.