MEDIA CAREERS: Wall promoted as Wong leaves Business Traveller

Mr Jonathan Wall has been promoted to associate publisher at Business Traveller Asia-Pacific following the resignation of Georgina Wong. Mr Wall, an 11-year veteran of the travel consumer title, will continue as editor of the publication. Ms Wong, who has worked at Business Traveller for the past six-and-a-half years, has quit for family reasons; she is pregnant and preparing to take up the challenge of motherhood. She said she was leaving Business Traveller on a high note. The paid circulation of the monthly, according to ABC, is 23,320 and Ms Wong told MEDIA that she expects this figure to rise by five per cent in the near future. In addition, she said that I-Quest Corporation has joined up as a title sponsor of the magazine's ninth Annual Travel Awards. This is the first time that Business Traveller, whose target readership is top-level executives, has opened up the awards to sponsorship. "We've developed the awards over a number years and we have waited until we were satisfied that everything was in order before inviting a sponsor," Ms Wong said. The sponsorship gives the awards a greater degree of visibility as I-Quest's business travel website, Worldroom.com, will run the Internet balloting. "People can, therefore, choose to fill out printed questionnaires or the online survey," she added. The survey behind the awards, now renamed Business Traveller/Worldroom Annual Travel Awards 2000, will be conducted by Hong Kong-based market research company Market Behaviour.

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