MEC makes changes to global strategy leadership

GLOBAL – MEC has named Charlie Wright head of strategy for global solutions in Singapore.

Dick has joined MEC from Coca-Cola

Wright was formerly based in London. He has been replaced in London by Michael Dick (pictured), who has joined from Coca-Cola EMEA as head of strategy for global solutions.

In addition, MEC has appointed Francesca Ronfini as strategy partner for global solutions, also based in London.

Dick and Ronfini will work with MEC’s main international clients in a global context. They will be responsible for thought leadership, creativity and strategic development, according to Ed Ling, MEC’s head of global solutions.

Dick spent 13 years at Coca-Cola in a variety of senior marketing roles. Ronfini was formerly a partner at Aegis JumpTank, which is described as an ‘innovation catalyst’.
 

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