Lowe to handle Stock Exchange of Thailand project

BANGKOK - Lowe Thailand has won a project from the Stock Exchange of Thailand (SET) after a five-way pitch that involved Ogilvy & Mather, JWT, Spa and another local agency.

Tony Prehn (pictured), CEO of Lowe Thailand, confirmed the news and said the brief involved both above-the line and below-the line initiatives and would be led by PR. Prehn refused to comment on other details, adding only that the SET project was large by Thai standards.
SET is the national stock exchange of Thailand and was formed in 1972.