According to CR Media group publisher and MD Jane Leong, 40 per cent of the content will be local , while the remaining 60 per cent will be from the magazine’s international edition, published by Editions Jalou.
Ratecard prices are still being finalised and the magazine is priced at S$9 (US$6) per issue.
Leong said L’Officiel will fill a niche in the local market. “Young women have the money to buy luxury products, they understand brands and quality. They want to pamper themselves and we will be bridging that gap.”