The outfits will be worn by the four teams with serious chances of a gold medal - diving, table tennis, shooting and gymnastics.
The roadshow includes a catwalk show to preview the collection and a photo exhibition to showcase the brand’s involvement in The Olympic Games and other international sports events.
An ‘Olympic culture’ T-shirt collection, featuring a design based on the host cities of previous Olympics, will be sold in Li-Ning’s flagship store in Hong Kong and 5000 of the brand’s retail outlets in China.
The brand was set up by Olympic gymnastics champion Li-Ning 18 years ago. Dubbed the ‘prince of gymnastics’, he won six medals at the 1984 Los Angeles Olympics.
Li-Ning debuts Olympic outfits
HONG KONG - Chinese sporting goods brand Li-Ning has launched a seven-day roadshow in Hong Kong's Mong Kok district to unveil the collection of sporting outfits designed for China's Olympic hopefuls.