HONG KONG: Leo Burnett and Zenith Media have respectively scooped
Agency of the Year and Media Agency of the Year prizes at media's annual
agency awards.
Miles Young, regional chairman of Ogilvy & Mather, and Steve Elrick, BBH
creative director, won the inaugural Agency Head and Creative Person of
the Year awards respectively. "Young's selection was more a question of
leadership in an industry that often sorely lacks it," according to the
citation.
The Advertiser of the Year creative prize went to Levi Strauss Japan for
a campaign orchestrated by BBH, while Universal McCann Hong Kong's work
on Coca-Cola's Fanta business won the media Advertiser of the Year
award.