KD Navien selects TBWA Korea

SEOUL - Heater manufacturer KyungDong Navien has awarded its US$3 million brand strategy and creative account to TBWA, after a competitive pitch.

KD Navien, which manufactures energy equipment for gas and oil use in homes along with networked heating solutions, last year reported sales of 200 billion won (US$216 million).

It’s believed incumbent agency Phoenix pitched for the business, along with Diamond Ogilvy, Hancomm and The Fighting Cocks Comm.