“We were looking for a strategic partner to develop the Kaplan brand and engage students on a more personal level,” said Alvin Teo, deputy marketing director for Kaplan.
He added: “Grey Singapore has created a fabulous campaign that positions us as the market leader in higher education and training, giving students a hope for a brighter future. The work is sound, polished and highly-effective.
He added: “Grey Singapore has created a fabulous campaign that positions us as the market leader in higher education and training, giving students a hope for a brighter future. The work is sound, polished and highly-effective.
Kaplan is a wholly owned subsidiary of The Washington Post Company. It offers training and higher education in 600 locations around the world.