Kabi replaces Francia at ZenithOptimedia Indonesia

JAKARTA - ZenithOptimedia has appointed former DraftFCB general manager, Partha Kabi, as MD of ZenithOptimedia to replace Achie Francia.

Francia is returning home to the Philippines after three years with Zenith Indonesia. During her tenure, the Zenith office picked up accounts such as Reckitt Benckiser, BNI, Mobile 8 and Wyeth.

Meanwhile at DraftFCB, Kabi oversaw regional accounts such as Samsung and SC Johnson. 

According to Henry Saputra (pictured), CEO of ZenithOptimedia Indonesia, “In addition to having an in-depth understanding of the Indonesian media scene, his track record of setting up and managing new departments, and overseeing business development should prove invaluable as the agency continues to grow and broaden our communications offering.”