JWT buys into China shop
JWT has acquired a majority stake in China-based Always, a field-based marketing and promotions network. <BR><BR> The WPP's agency's acquisition of 65 per cent of Always will give it financial oversight, while founder Cai Hua will retain management independence. Always has an extensive roster of multinational clients and has handled briefs from Dove, Huggies, Cadbury and Sony, among them. <BR><BR> JWT's Northeast Asia area director Tom Doctoroff said: "Always has unrivalled execution capability. Going forward, we will help them develop their strategic below-the-line edge."
