JWT builds Singapore BTL team
JWT Singapore has boosted its below-the-line capabilities, hiring three new creatives, after securing key client HSBC's BTL business in 2005 (Media, October 7). <BR> <BR> The agency has hired Jimmy Neo as art director, along with writer Erika Choo and art director Ryan Kam. Neo joins from a previous role as associate CD at Saatchi & Saatchi, while Choo and Kam arrive from Wunderman Malaysia. <BR> <BR> JWT has also hired Joseph Cheong as a writer for its above-the-line team, from BBDO Singapore.