Jollibee awards account to Publicis JimenezBasic

MANILA - Jollibee has handed its account for products and services targeted at the teen market to Publicis JimenezBasic.

by Asiya Bakht | 10/17/2008

Four agencies, including McCann Erickson, JWT and Dentsu Indio, were in the running for the business.

McCann Erickson handles the Jollibee Kids, Jollibee Drive Thru, and Jollibee Express Delivery accounts in the Philippines.


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