JJVC launches integrated campaign for Acuvue Define; enlists Jesseca Liu as brand advocate
SINGAPORE - Johnson & Johnson Vision Care (JJVC) has launched an integrated campaign for its 1 Day Acuvue Define, entitled “Let your Natural Beauty shine through with 1 Day Acuvue Define”, to inspire consumers to bring out the best in their natural beauty.
by Racheal Lee
Please sign in below or access limited articles a month after free, fast registration.
If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.
Sign In
Register for free
✓ Access limited free articles each month
✓ Email bulletins – top industry news and insights delivered straight to your inbox
Subscribe
✓ Unlimited access to all Campaign Asia content
✓ Real-world campaign case studies and career insights
✓ Exclusive reports, industry news, and annual features