Kenny Lim
Oct 28, 2008

JimJam launches in Asia through StarHub

SINGAPORE - JimJam, a 24-hour international pre-school TV channel, has made its first foray into Asia by launching in Singapore through StarHub's cable TV platform.

JimJam launches in Asia through StarHub
Targeting kids aged between one and six, the channel, a joint-venture between Chellomedia and Hit Entertainment, carries programmes such as Thomas & Friends, Bob the Builder, Pingu, Fireman Sam, Angelina Ballerina and Barney & Friends. It will be available as part of StarHub TV’s Kids Basic Upsize Group.

Wayne Dunsford, general manager of JimJam, said the channel had launched successfully in European and Middle Eastern markets in the past year.

“The addition of JimJam to our Kids Basic Upsize Group has certainly provided another quality option for the kids as well as for the whole family,” added Ong Bee Lian, StarHub’s head of Pay TV & Entertainment.

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