JD.com's Paipai and WPP's Kuvera to cooperate on m-commerce in China

BEIJING - Kuvera, a WPP company specialising in end-to-end e-commerce in China, and Paipai, a social commerce platform on mobile owned by JD.com, signed an agreement that allows each other high-level access to online retailing tools, client recommendations and advertising inventory.

by Jenny Chan 陳詠欣