Jack Daniel's Old No 7 Tennessee Whiskey sponsors Civilization's launch party

Guests from LVMH, Jack Daniel's, Mars, PepsiCo and Piaget, among others, attended the launch party of Civilization, a seven-month-old agency started by former BBDO creative directors Alex Xie and Andrew Lok. The agency boasts clients including Pepsi, Lay's, Da Jie (an executive recruitment website), Brown-Forman (Jack Daniel's, sponsor of the party), Unilever (Mini Cornetto) and Rofo (a property developer). "It has been an incredible ride," Lok said.

by Benjamin Li

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