Nathans brings over 13 years’ experience in integrated communications and brand creation and is tasked with developing the division in the Asia-Pacific region, running operations from the Singapore office.
He will oversee clients including Sony Ericsson and Diageo.
He will oversee clients including Sony Ericsson and Diageo.
Richard Bleasdale, CEO of Iris Asia-Pacific, said: “This is about Iris cherry-picking the best of the best in the industry to spearhead each of our growing operations and cope with our exponential growth. It‚s essential to have top-level talent at the helm if we are to continue winning clients and delivering the best integrated campaigns during our aggressive expansion in APAC.”
Nathans added: “I look forward to being part of this growing success, ensuring clients - both present and future - fully realise the potential experiential marketing has to offer in this dynamic, fast paced and ever evolving region.”
