MTV Networks Asia has just launched a new Korean website
(www.mtvkorea.co.kr) in conjunction with Asiacontent.com.
MTV Korea Online is a music portal site which includes more than 300,000
music titles for streaming, and allows audiences access to music
information, to meet people who share common interests and to make use
of creative interactive features available on the site.
"The new site will offer advertisers an interactive medium complementing
MTV's Korean programming on m.net, and provide them with an unmatched
avenue for reaching the 15-34 year-old Korean demographic," said MTV
Korea general manager Soon Chul Kim.
To commemorate the launch, MTV Korea Online is holding various online
promotions, including free gifts, instant lotteries and a cyber music
capsule to be opened in 2020.
It is the third Internet site to be launched by the JV of MTV and
Asiacontent.com, following www.mtvasia.com and www.mtvchinese.com
In addition, MTV.com was voted best media site at the first MidemNet
Awards at Midem 2000 in Cannes, France.
The award follows the November launch of the enhanced MTV.com site,
which offers convergence experiences, original programming, streaming
audio and video, and a global navigation feature that connects music
fans across the world.