Cambert & Nuvanta health and wellness brands in Malaysia include Kordel’s, Bio-Oil, Nuvafemme and Juvanex.
“Initiative is the alternative media agency brand in Mediabrands Malaysia’s portfolio – young, edgy, compact and a David among the Goliaths. It’s a challenger with an entrepreneurial commitment to client performance” said Prashant Kumar, CEO of IPG Mediabrands Malaysia.
“It shares its DNA with its brother UM, yet is a separate agency with an unmistakable streak of independence. Think Batman and Robin. Think Nike and Converse. Think Coke and Coke Zero” – he added.
