The business will allow Adfactors to better service Indian clients in Singapore, and vice-versa. Adfactors specialises in financial services, investor communications, IT, aviation and infra- structure, as well as public affairs.
"With a presence in Singapore, we now possess the distinct advantage to offer our services to Indian entities in Singapore and vice-versa, while servicing them at both ends," said Adfactors India director Madan Bahal.
"Our focus would also include the financial services industry and companies listed on the main board."
Adfactors specialises in financial services, investor communications, IT, aviation, infrastructure and public affairs. It has 13 offices in India, and counts Indian Airlines as a key client.
The Singapore office will be led by director Rajesh Nair, who has over a decade-long experience in financial research, business journalism, and investor communications. Prior to joining Adfactors he was an analyst with Business Standard.
Indian PR firm moves into S'pore
India-based corporate and investor relations consultancy Adfactors Public Relations has launched an operation in Singapore, a move it claims is a first for an Indian PR firm.