Staff Reporters
Mar 4, 2019

India crushes it in the Warc Effective 100

Work from India takes the top three spots in Warc's list of the most awarded campaigns and companies for effectiveness.

Carvaan made the client US$9.5 million in incremental revenue in six months.

Work from India has taken the three top spots in The WARC Effective 100 formally the WARC 100 for 2018, Warc announced today.  

The most awarded work of the year is Carvaan, a 'radio' with preloaded digital music developed by The Womb Mumbai for music company Saregama. It's followed immediately by 'Healthy hands chalk sticks', by Ogilvy Mumbai for Savlon, and 'India's newest status symbol', by McCann New Delhi for Harpic. Other...

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