IATS scope expanded

<p>The seventh IATS (International Air Travel Survey) - the media </p><p>survey based on air travellers - has been extended to include Australia </p><p>and has changed its name to IATS Asia/Pacific 2000. </p><p><BR><BR> </p><p>As a result of the increased coverage, the survey sample has been </p><p>increased to more than 30,000 air travellers, making it the largest IATS </p><p>survey ever carried out in the region. </p><p><BR><BR> </p><p>The survey measures media exposure for international print and TV in </p><p>Asia-Pacific. Results will be published next month. </p><p><BR><BR> </p>

by | 06/09/2000