Agencies including incumbent DDB Singapore will today (Thursday January 3rd) make initial presentations for the business, which includes events, activation and digital as well as above-the-line advertising across the government body's range of health categories.
DDB was awarded the HPB's HIV\AIDS and anti-smoking briefs after a multi-agency pitch in April 2007. The Omnicom agency is HPB's retained agency of record, however the government body pitches various projects every year.
HPB was a finalist for Advertiser of the Year at the 2007 Hall of Fame Awards.
