The agency also handles Honda’s automobile account.
Honda holds 40 per cent of the country’s motorbike industry, which counted over 17 million registered motorbikes to 700,000 privately-owned cars last year.
Honda Vietnam selects 141 for new launches
HO CHI MINH CITY - Honda has awarded BatesAsia 141 Vietnam two BTL briefs to launch new motorcycles next quarter, following a shootout against Dentsu and Leo Burnett.