H&K confirmed for Beijing Olympics PR brief

BOCOG, Beijing's organising committee for the 2008 Olympics, has confirmed its selection of Hill & Knowlton as its public relations agency. <br><br> The announcement follows a multi-agency pitch that commenced in mid-2005, consisting of eight agencies. The final round shortlist comprised H&K, Weber Shandwick and Burson-Marsteller (Media, October 4 2005). <br><br> H&K will help BOCOG implement the communications plans for the 2008 Olympic Games in Beijing by providing support for major events, communications outreach to the international media and assistance in communicating Beijing's Olympic vision.