HEADLINES: Top ten TV recall
<p>HONG KONG </p><p>1) CTI IDD (Superman): client, CTI; agency, Grey. </p><p>2) McDONALD'S (Big Mac Chant): client, McDonald's; agency, Leo Burnett. </p><p>3) PARK 'N SHOP: client, Park 'N Shop, agency, DDB. </p><p>4) SUNDAY (Mobile Phone Network): client, Sunday Telecoms; agency, BBDO. </p><p>5) WELLCOME: client, Wellcome; agency: McCann-Erickson. </p><p>6) HKT 0060 (IDD service): client, Cable & Wireless HKT; agency, JWT. </p><p>6) HUTCHISON (Mobile Phone Network): client, Hutchison; agency, O&M. </p><p>8) SAN MIGUEL: client, San Miguel Brewery; agency, JWT. </p><p>9) COCA-COLA: client, Swire Bottlers; agency, D'Arcy. </p><p>9) VITASOY: client, Vitasoy: agency: Euro RSCG. </p><p>9) AJI ICHIBAN: client, not known: agency: Strategic Media. </p><p>Data on TV ads scoring the highest recall among consumers polled was </p><p>collected by MARKET BEHAVIOUR (Hong Kong) LTD, on behalf of MEDIA. </p><p>(January 17-28, 2000) </p><p><BR><BR> </p>
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