HEADLINES: Teens targeted with new Lianhe Zaobao initiative

Lianhe Zaobao, Singapore Press Holdings' Chinese-language flagship daily, has introduced two new pages for teens. Named Popcorn, the new centre-spread pages feature topics that interest teens, written in a style that is lighter and easy to read. The extra pages are part of the repackaged Wednesday edition of zbNOW, its lifestyle section. Editor of Lianhe Zaobao Lim Jim Koon said one aim was to encourage more teenagers to learn and improve their Chinese language.

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