TBWA Singapore has been chosen by regional satcaster AXN Action TV
to handle its regional brand development and awareness campaigns. The
agency will specifically help the station to develop its brand across
the region and add a new dimension to its consumer and trade
communication programme. The win follows other new business
acquisitions, which include the Total Defence campaign for Singapore's
Ministry of Defence, Serial systems, Centrepoint Properties, Fraser,
Wing Tai Properties and a major new financial services account.
