HEADLINES: SPH to launch new English-language dailies

<p>Singapore Press Holdings (SPH) will soon be launching two more </p><p>English-language newspapers. </p><p><BR><BR> </p><p>A spokesperson said there was room for two more papers because the </p><p>market was still growing. </p><p><BR><BR> </p><p>SPH newspapers currently reach a total of 2.7 million readers each day, </p><p>and total readership, according to an independent survey, for English </p><p>and Chinese dailies grew five per cent last year from 1998, the </p><p>spokesperson told MEDIA. </p><p><BR><BR> </p><p>Double-digit growth was seen in Lianhe Wanbao at 11.3 per cent and Shin </p><p>Min Daily News at 18.3 per cent. The Business Times, meanwhile, grew at </p><p>just over eight per cent. </p><p><BR><BR> </p><p>The new dailies would complement the existing stable of SPH newspapers </p><p>and each would have its own identity and positioning. </p><p><BR><BR> </p>

Please sign in below or access limited articles a month after free, fast registration.

 If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.

Register for free

✓ Access limited free articles each month

✓ Email bulletins – top industry news and insights delivered straight to your inbox

Subscribe

✓ Unlimited access to all Campaign Asia content

✓ Real-world campaign case studies and career insights

✓ Exclusive reports, industry news, and annual features