HEADLINES: Ross given global marketing role at Virgin Mobile

<p>Senior Virgin marketer Brenda Ross has been named the first </p><p>international marketing director of Virgin Mobile. Her brief - coming at </p><p>a time when the company is expanding into Asia and the US - is to ensure </p><p>core brand values and perceptions of the product are uniform across the </p><p>world. Ross was most previously the managing director of Virgin </p><p>student.com and, prior to that, she was vice-president of marketing for </p><p>Virgin Drinks </p><p><BR><BR> </p>

Please sign in below or access limited articles a month after free, fast registration.

 If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.

Register for free

✓ Access limited free articles each month

✓ Email bulletins – top industry news and insights delivered straight to your inbox

Subscribe

✓ Unlimited access to all Campaign Asia content

✓ Real-world campaign case studies and career insights

✓ Exclusive reports, industry news, and annual features