HEADLINES: Quadrant snatches Toshiba India task from iB&W
<p>Quadrant Communications has snatched Toshiba's DVD player and colour TV </p><p>account from incumbent iB&W Communications in India. The review of the </p><p>US$1.3 million account came as Toshiba launched new high-end </p><p>products in the market, including wide-screen TVs ranging from 29-inch </p><p>to 48-inch models. Quadrant won the pitch because its creative and </p><p>strategic recommendations were deemed to be stronger and more thorough. </p><p><BR><BR> </p>
Please sign in below or access limited articles a month after free, fast registration.
If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.
Sign In
Register for free
✓ Access limited free articles each month
✓ Email bulletins – top industry news and insights delivered straight to your inbox
Subscribe
✓ Unlimited access to all Campaign Asia content
✓ Real-world campaign case studies and career insights
✓ Exclusive reports, industry news, and annual features