HEADLINES: OMD wins Bvlgari account in region
<p>OMD Singapore has won the media assignment for Bvlgari in
</p><p>Asia-Pacific, and will handle its range of products, including watches,
</p><p>jewellery and accessories.
</p><p><BR><BR>
</p><p>The account will be managed out of Singapore, and coordinated regionally
</p><p>over eight countries: Singapore, Malaysia, Hong Kong, Thailand, the
</p><p>Philippines, Taiwan, Pakistan and Brunei.
</p><p><BR><BR>
</p><p>"We chose OMD because they were able to offer Bvlgari the unique
</p><p>advantage of a strong network, proprietary research, creative media
</p><p>solutions and an energetic and committed team," said Mr Alessandro
</p><p>Bogliolo, chief operating officer of Bulgari South Asian Operations.
</p><p><BR><BR>
</p><p>OMD was awarded the business after a competitive five-way pitch, which
</p><p>included Mindshare, Zenith, Initiative, StarCom and incumbent The Media
</p><p>Edge.
</p><p><BR><BR>
</p>
by
|
02/02/2001
OMD Singapore has won the media assignment for Bvlgari in
Asia-Pacific, and will handle its range of products, including watches,
jewellery and accessories.
The account will be managed out of Singapore, and coordinated regionally
over eight countries: Singapore, Malaysia, Hong Kong, Thailand, the
Philippines, Taiwan, Pakistan and Brunei.
"We chose OMD because they were able to offer Bvlgari the unique
advantage of a strong network, proprietary research, creative media
solutions and an energetic and committed team," said Mr Alessandro
Bogliolo, chief operating officer of Bulgari South Asian Operations.
OMD was awarded the business after a competitive five-way pitch, which
included Mindshare, Zenith, Initiative, StarCom and incumbent The Media
Edge.
