HEADLINES: New women's mag to launch in China
<p>A new women's, lifestyle magazine entitled Life Monthly - Real Me </p><p>will launch in mainland China by October. </p><p><BR><BR> </p><p>The Chinese-language publication is the brainchild of the CAA broadcast </p><p>production network, which specialises in entertainment and celebrity </p><p>programming. </p><p><BR><BR> </p><p>Publisher Redwood Asia-Pacific has been brought in to participate in the </p><p>project, with P&G appointed to play an advisory role. </p><p><BR><BR> </p><p>Real Me is Redwood's first ever venture in China, having published </p><p>ACNielsen Insights and the Mandarin Oriental's MO magazine. </p><p><BR><BR> </p><p>The magazine is targeted at 20 to 39 year old professional women in 22 </p><p>of China's first and second tier cities. The initial print run is </p><p>300,000 copies. </p><p><BR><BR> </p>