HEADLINES: Maggi leads McCann-Erickson wins in Philippines

<p>McCann-Erickson has won the multi-million dollar Maggi business </p><p>which includes a range of products such as noodles, rice, porridge and </p><p>seasonings. </p><p><BR><BR> </p><p>McCann said it beat another Nestle agency Publicis-AMA by presenting </p><p>recommendations on through-the-line strategy. McCann's other key </p><p>business wins include a Jollibee Kid's thematic brief, Delifrance and </p><p>Johnson and Johnson Teens. </p><p><BR><BR> </p>

by | 04/27/2001