Ogilvy & Mather's agency in Indonesia, Indo-Ad, has won two
Unilever accounts; Sariwangi, the number one teabag brand in the
country, and Molto, which is the market-leading fabric conditioner.
The wins are significant additions to the existing Pond's and Hazeline
Unilever business.
The Sariwangi account was won from JWT, after a re-alignment and will
involve a thorough re-positioning of the brand.
For Molto, Ogilvy has been taken on to co-ordinate local efforts on this
established brand in light of the agency's track record with a global
campaign for Comfort.
Indo-Ad is tasked with relaunching both brands within the next few
months.
