HEADLINES: Honda splits multi-million account in Guangzhou

<p>The pitch for the multi-million Guangzhou Honda account has resulted in </p><p>the assignment being split between two agencies - newcomers Hakuhodo and </p><p>the incumbent Guangdong Advertising Corp. Both agencies and Honda </p><p>refused to divulge details on how the job will be divided up. However, </p><p>they did say that the contract would run for three years, starting </p><p>January 2002. </p><p><BR><BR> </p>

The pitch for the multi-million Guangzhou Honda account has resulted in

the assignment being split between two agencies - newcomers Hakuhodo and

the incumbent Guangdong Advertising Corp. Both agencies and Honda

refused to divulge details on how the job will be divided up. However,

they did say that the contract would run for three years, starting

January 2002.