HEADLINES: FT Korea circulation up 300 per cent

<p>The Financial Times' circulation in Korea soared by more than 300 </p><p>per cent since the opening of its Seoul print site last October in </p><p>partnership with Maeil Business Newspaper. </p><p><BR><BR> </p><p>ABC audited sales in October reached an average of 2,100, up from the </p><p>pre-launch figure of 600 the month before. Subscriptions jumped more </p><p>than 180 per cent from 505 copies a day to 1,417. </p><p><BR><BR> </p><p>To promote awareness of the FT in Korea, the newspaper has launched a </p><p>multimedia campaign that includes TVCs, print ads, free-standing </p><p>inserts, billboards, direct mail and Web-based marketing activities. </p><p><BR><BR> </p>