DDB Singapore has won the New Leaf Award 2000. Written by Craig
Rosenthal with art direction from Goh Wee Kim, the work - titled
'Nature's Call' - beat out more than 200 entries from across
Asia-Pacific including Southeast Asia, China, India and Australia.
Discovery Channel and Animal Planet will award up to US$2,500 to
the winning team from DDB to produce a television commercial which will
be shown at MEDIA's Agency of the Year awards in December.
The commercial will be aired on the Discovery and Animal Planet
networks.