HEADLINES: D'Arcy wins consolidated Canon brief in Australia
Canon Australia has consolidated its A$15 million (US$8.4 million) account with D'Arcy in a bid to ensure consistency across its different business units. The agency had only worked on the $5 million photographic and imaging account. Under the new arrangement, it will be responsible for the $10 million printer products brief, originally held by local agency, Aorta.