AdXplorer, a full-service, digital marketing specialist which is
less than a year old, has scored yet more blue chip account wins.
The agency has picked up Maybelline in Singapore, Acuvue in Hong Kong
and Sony in China.
AdXplorer Singapore general manager Alan Lim said that although the
company was new, demand was growing.
The recent increase in so-called old economy companies making forays
into the Web further paved the way for a new breed of advertising
agencies such as AdXplorer, which focuses on just the Internet.
The agency's other blue chip clients include Nokia, StarHub, and Keppel
Tat Lee Bank.
